Be creative. Make your table stand-out. Be approachable and friendly. Smile. Have a draw for a free copy of your book. People like giveaways. Always have your business cards handy and out in view. Encourage people to take one and let them know if your website is listed on it or if it tells them where they can purchase more of your books. Good business cards will have this info.
I wrote in my books prior to the start of the sale to make it quicker and easier, so when people bought a book all I had to do was write the Child's name and sign my name. Even though it is close to Christmas don't assume people want to give the book as a Christmas gift, always ask first. If it is a Christmas gift then you can sign, Merry Christmas, if not you can sign as you like. I sign with "Smiles, Tori". Also, you should purchase pens to sign with that have acid free ink and that are smudge proof. They come in many colors. When signing the book I do not advise you to use your actual signature as somewhere down the road it will most likely end up on the internet. I sign with my nick name Tori rather than my legal name, just safer.
While selling my books and talking to people, I let them know that I have another book coming out in January and that I have an upcoming book reading happening and where. Advertise, but at the same time listen to people and ask them about what other books they enjoy and buy for their kids.
At the end of the day if you sold some books and made a few people happy then you should feel proud of yourself and your accomplishments. Keep in mind, word of mouth is often the best seller of all.
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